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Burger King Whopper 35 percent smaller than in ads, lawsuit says


Walter Coleman thought his Burger King burger was going to be large and satisfying — as glorious as the advertisements portrayed it. But Coleman and countless others felt cheated when they discovered the actual size of their burgers, a new lawsuit alleges.

Now, Coleman and other plaintiffs are leading the charge in a class-action lawsuit against Burger King in a bid to hold the company accountable and get their money back.

The lawsuit, filed last week in the U.S. District Court for the Southern District of Florida, alleges that Burger King is misrepresenting the size of its food in its advertisements and that customers are continually duped into buying a substandard product. In addition to monetary damages, the lawsuit also demands that Burger King “correct the deceptive behavior.”

Burger King did not immediately respond to a request for comment from The Washington Post early Wednesday. In a statement to CBS MoneyWatch, a spokesperson said: “Burger King does not comment on pending or potential litigations.”

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Burger King advertisements portray the company’s burgers with “oversized meat patties and ingredients that overflow over the bun to make it appear that the burgers are approximately 35% larger in size, and contain more than double the meat,” the lawsuit states.

But according to photos included in the lawsuit, customers are paying for puny, ersatz versions of what’s shown in ads. The complaint cites tweets from angry customers and media reports to argue the problem is widespread.


The Washington Post

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